Among the many things that I personally spend my time on during any given month, (aside from running a business and helping my wife with the charity she runs), I also do presentations to small businesses about building websites.
I spend the first 15 minutes of my presentation talking about Business Plans, and the importance of having a proper Business Plan. Only when you have a decent business plan can you make a proper marketing strategy. And only when you have a proper marketing strategy, can you make a proper Media plan.
Finally, I go over how your website fits into your Media plan. When you put it all into perspective, your website is just a small part of your overall strategy. You have to have a picture of how it all fits together before you can see if you are aiming at the correct audience. If you know the exact audience you want to talk to, it’s pretty easy to work out what the website has to include in order for it to reach that target audience.
Websites are now highly technical and complex beasts. Here at WebDesigns, we are fantastic at providing reliable hosting and at building websites of all sizes with complex functionality and interactivity.
Because we know our strengths, we work very closely with professional marketing and design houses so that we can produce the best possible Return on Investment for you.
Are you looking to get a new website built, or an existing web site revamped or upgraded?
If so, we would be delighted to talk to you about building a website that really DOES fit into your marketing strategy.